What concept refers to adjusting one's behavior or thinking to align with group standards?

The concept of adjusting one's behavior or thinking to align with group standards is known as conformity. This phenomenon occurs when individuals change their attitudes, beliefs, or actions to match those of the group they are part of, often in response to real or perceived social pressure. Conformity encompasses a range of social influences, where individuals may adopt the norms and expectations of their peers or society at large.

This adjustment can be motivated by the desire for acceptance or fear of rejection, leading individuals to adopt views or behaviors even if they conflict with their personal beliefs. Studies in social psychology, such as those conducted by Solomon Asch, illustrate how powerful group influences can be, showcasing instances where individuals choose to conform in situations where they might internally disagree.

In contrast, groupthink refers to a specific scenario where faulty decision-making occurs due to a desire for harmony in a group, often leading to a lack of critical analysis. Obedience involves following direct commands from an authority figure rather than aligning with group norms, while compliance refers to a change in behavior in response to a request rather than a shift to match group standards. Each of these concepts differs from conformity in its mechanisms and contexts.